Executive Producer/ Experience Designer

Hannah Roodman is an artist, producer, and experience-designer, and a current MFA candidate in the TransDisciplinary Design program at The New School. She is the Executive Director of NY-based non-profit, BeingWith (Founded May 2016), which creates transformational content and immersive experiences focused on empathy-education (museumofhealing.com). Hannah is an event and film producer, and she has produced short non-fiction pieces for Malala Fund, the UN, Alicia Keys Foundation, and the World Food Program. Hannah has presented her independent film work internationally, at the TED Conference (2014) and the INK Conference (2014).

Creative Director/ Co-Experience Designer

Nessa Norich is a Brooklyn-based theater artist devoted to the creation of innovative and challenging new works and forms of performance. Her work spans styles and mediums, including site-specific Shakespeare, political satire, documentary theater, immersive events and live concerts. Whichever form she chooses to explore, her primary interest is in the transcendental and ritualistic function of the theatre. Their latest project, Shine On in Schools, brings opportunities for self-expression and connection through movement to public elementary schools in the Bronx.

Nessa has collaborated on original works of theater internationally, at such notable venues as, the British Film Institute, the Battersea Arts Center & the Southbank Center in London, The Louvre in Paris and New York Live Arts, Joe’s Pub, Ars Nova, 59E59 and Dixon Place in New York City. In addition to writing, performing and directing, she has been teaching and coaching acting and movement since graduating Jacques Lecoq 5 years ago.

Art Director

Meirav Ong’s artwork illuminates the spaces between the light and the dark, the chaotic and the calm, and the controlled and the uncertainty that is life, through the use of gunpowder, watercolors and other natural elements. Her current projects include Human Landscapes, a series exploring the relationships and energies of the people that make up our worlds, as well as Women who Kaddish, women’s experiences saying kaddish. Meirav is also the cofounder of The Creative Healing Collective, a community providing workshops in creative therapies for people processing the loss of a loved one.


Co-Art Director

Danielle H. Friedman is an artist born in New York whose work is driven and inspired by concepts of home. Her interdisciplinary practice opens channels into investigations of humanity in relation to personal origin, inherited culture and present contexts. She works in the languages of painting, sculpture and photography to create mixed media objects driven by her built environment. Danielle studied Studio Art at Brandeis University and earned her Masters of Fine Arts in Painting & Printmaking at Yale University. Danielle reads, writes and speaks fluently in Spanish and has a deep love for Mexican culture, having spent a year in Mexico City developing neon paints on a Fulbright Scholarship.

Editor/Producer, WELL OF WILLS Siddur

Mati Engel is currently pursuing her Masters in Theology at the University of Chicago. She splits her time between her academic pursuits and community-based art. She is currently producing and facilitating an installation piece called, "Women who Kaddish" to increase awareness surrounding Jewish women's perspectives on grief and loss. Previous to this, Mati lived in Washington D.C and worked as the Director of National Initiatives at the Embassy of Israel, after having studied Israeli politics as a Dorot Fellow in Tel Aviv. In 2014, Mati was named a "36 under 36" by the Jewish Week, after having successfully produced the "What I Be: Jews of NYC" photo series, which sent currents of controversy and conversations addressing mental health and social stigmas in the Jewish community.

With her studies and artistic pursuits, Mati is bridging the world of ideas and religious thought into the public discourse, utilizing the arts as a medium for community and connection. Mati was born in England, raised in Borough Park, Brooklyn and the Five towns. She is delighted to call herself a true New Yorker, with a Tel-Avivian edge".